Tuesday, November 23, 2010

Why Website Videos?

Using Website Videos is an easy, innovative way to promote your business, improve customer relations, and increase sales. What does your business offer you customers and prospects when they visit your website? Is there just a wealth of text? What is the first impression a customer receives of your business?

With a Website Video, professionally produced and customized, tell your customers what you want them to hear about your business. Think of your Video Spokesperson as an extra sales person who requires no sales training or supervision, does not expect commissions, company benefits or vacations; and delivers perfect presentations every time.

  • Of the people viewing marketing-orientated videos, over half will take some sort of action after viewing a video…including 12% who will actually buy the product being offered. To put this into perspective, typically only .5% to 2% of visitors

to a “text only” web site will end up purchasing a service or product.

  • 65% of online surfers will view video advertisements to the end

(less than 20% read “text only” sites to completion).

  • 68% of people who watch website videos, will in turn, forward links for these

videos onto their friends…turning them into viral traffic machines.

  • 72% of online surfers are watching web videos every week. By the

year 2011, it’s estimated this number will climb to 87% of web surfers.

  • An estimated 1 billion dollars will be spent on video ads in this year. By 2011, that number will climb to at least 4.3 billion dollars.

Learn more at The Media Zoo – Video.

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